Introducing Our New Branding
You might have noticed things are looking a little different at the OCC. Well, we’re thrilled to share why.
The Old Collegians’ Club has proudly launched its own refreshed branding. For decades, OCC has been recognised by its simple logo and its green colour, symbols of a rich legacy and enduring tradition. But as we continue to evolve, it felt like the right moment to shape a more distinctive, unified voice, one that reflects both our proud heritage and our exciting future.
Our goal was to create a brand that feels unmistakably “us”, something instantly recognisable and deeply resonant for our community. The new look brings together professionalism and charm, designed to speak to all OCC members, from our longstanding alumnae to the most recent graduates.
This refresh wasn’t done in isolation. It was a collaborative process that brought together voices from across the OCC landscape: council members, alumnae from various decades, branding professionals, and passionate supporters of our mission. From generational MLC families to recent school leavers, every perspective helped shape a brand that celebrates our shared experience while welcoming the future.
What you’ll notice is a thoughtful blend of old and new. We’ve stayed true to our roots with familiar elements, such as our traditional green, now updated to stand distinctly apart from the College’s palette, and the classic OCC logo. You'll also spot subtle illustrations and charming design touches like polaroids and notepaper that evoke MLC school memories and deepen our sense of connection.
This isn’t just a visual update, it’s a renewal of identity. A fresh, modern look that still honours everything we love about being an MLC student. The new branding has been rolled out across our communications, events, social channels, and publications.
We hope you love the new look as much as we do. It’s a tribute to where we’ve come from and a confident step into where we’re going.
